Launched in 1908 by Marquis Mills as ‘Converse Rubber Shoe Company’, the company specialized in rubber-soled footwear (galoshes) for men, women and children. By 1910, Converse had begun manufacturing shoes daily, while in 1915, the company switched focus to creating athletic shoes.
However, it wasn’t until 1921 when Charles H. “Chuck” Taylor joined Converse after complaining to the sales office in Chicago about having sore feet. Chuck Taylor travelled across the country promoting the All Stars, creating such an impact that the sneaker was later renamed after him and his signature added on either side of the logo. By the 1930s, the All Star was being worn by basketball players throughout America thanks to the influence of Chuck Taylor.