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Taking as his inspiration the clean court shoe with the irreverent blue smile on its toe, Todd has created a collection that took the sartorial codes of racquet sports then reinvented them for today’s modern mavericks who have their own unique personal style, both on-and-off the court.
The sneaker was originally developed in the 1930s for its namesake Jack Purcell, the Canadian badminton player and original Hypebeast, who was a natural at hyping his sport and his eponymous kicks. Since then, the original court shoe became a go-to for everyone from tennis champions to creatives who redefined their crafts including James Dean, Ray Eames and Kurt Cobain.
Todd’s new take gives the iconic Jack Purcell a modern refresh--the upper is made from organic cotton, the sole from recycled rubber. The color is a creamy off-white known as Egret. The laces and the sole have flashes of pink, a nod to the pink oxford that was a staple of Ivy League style in The Sixties. Additional design details include a cork liner, an embroidered logo and a suede tongue. Under the hood the sneaker has been designed to be more comfortable than what you might remember of the classic iteration. So if you’re looking for a clean court shoe with all the mod cons, look no further.