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Taking as his inspiration the clean court shoe with the irreverent blue smile on its toe, Todd has created a collection that took the sartorial codes of racquet sports then reinvented them for today’s modern mavericks who have their own unique personal style, both on-and-off the court. The sneaker was originally developed in the 1930s for its namesake Jack Purcell, the Canadian badminton player, who was a natural at hyping his sport and his eponymous kicks. Since then, the original court shoe became a go-to for everyone from tennis champions to creatives who redefined their crafts including James Dean, Ray Eames and Kurt Cobain.
This Crewneck Sweatshirt takes many of the classic elements of preppie apparel and reinvents them for the modern maverick. The pattern, which we’ve dubbed “Purcell Plaid”, is an irreverent wink at the tattersall shirts that preppie racquet sportsmen once wore, but then Todd refreshed it into this more modern version that runs throughout the collection and pairs beautifully with the navy or egret sneakers. The material is genuine French terry with a soft hand feel. Key design details include ribbed cuffs in gray with red and blue tipping. .The chest logo is cut on a bias and then steel-edge stitched on to the sweatshirt which gives it an almost three dimensional feel. There is matching Todd Snyder x Jack Purcell Jogger in the same pattern for those who are in the market for a full warm-up suit.